Redesigning Impactful CSR in Post COVID World

The world after a long struggle with the pandemic is gradually coming out of the shell of self-imposed 2020 COVID Lockdown exclusion. After much deliberation and persuasion we finally reach a point of tentative social pragmatism to resume normal life with grudging acceptance of long term adjustments in the post pandemic world. But as people head back and reach out to their offices, shops, schools and factories in the usual scheme of things, they are discovering it might never be the same again. Governments, societies and businesses are limping back to existence, realizing that the long COVID lockdown has disrupted their operational capacity and it may take some time to regain normal levels of efficiency & productivity. Not only government institutions are staring at huge fiscal gaps because of large scale state expenditure on controlling COVID spread, but also corporate whose revenue verticals have been impacted by the shutdown of the commercial activities. As we start sear...